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Audit notes, design decisions, and things I learned shipping.
Practical writing on web strategy, product design, and AI-accelerated development. No fluff.
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UX Design
Web3
$50M lost. Because of bad UX.
Mar 2026
/
2 min read
Web Strategy
Product Design
Design without logic isn't design. It's decoration.
Mar 2026
/
2 min read
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B2B Strategy
Web3
12 things a fund manager looks for on your website before they invest.
Mar 2026
/
3 min read
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UX Design
Web3
Tesla doesn't show engine specs on the dashboard. Why does your DeFi app show gas settings?
Mar 2026
/
3 min read
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UX Design
Web3
Reddit onboarded 3 million users into Web3. None of them knew it was Web3.
Feb 2026
/
3 min read
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Web Strategy
Web3
Your crypto project looks like a scam. And you probably don't know it.
Feb 2026
/
3 min read
UX Design
Web3
Your Web3 onboarding isn't onboarding. It's a filter.
Feb 2026
/
2 min read
UX Design
Web3
Institutional UX is capital logistics, not interface design.
Feb 2026
/
2 min read
B2B Strategy
Web3
Institutions don't buy technology. They buy outcomes.
Feb 2026
/
2 min read
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Web Strategy
Web3
Visionary headlines don't move capital. Clear value does.
Jan 2026
/
2 min read
Your website has problems you can't see. I'll find them for you.
Free 30-minute call. No commitment. I'll share 2–3 observations about your site before we discuss anything else.
Your website has problems you can't see. I'll find them for you.
Free 30-minute call. No commitment. I'll share 2–3 observations about your site before we discuss anything else.
Your website has problems you can't see. I'll find them for you.
Free 30-minute call. No commitment. I'll share 2–3 observations about your site before we discuss anything else.
© 2026 Dmitry Chernov. All rights reserved.
© 2026 Dmitry Chernov. All rights reserved.
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© 2026 Dmitry Chernov. All rights reserved.
Privacy policy
Terms and conditions